Verstappen’s Cowboy Helmet for the 2026 US GP in Austin

Key Takeaways

What the Austin helmet looks like

The Austin helmet is a white Schuberth shell with a large navy-blue line-art drawing of a snarling, cat-like face in a cowboy hat on the crown. A red chevron mark on its forehead follows the shape of the Verstappen logo.

At the brow, a denim-textured panel carries the Red Bull logo, with more denim texture around the lower rear edge. Red and orange pinstripes loop around the top of the shell, with small red stars along them.

The sides show a large red Red Bull charging bull with a yellow sun, alongside Ford Racing, Visa and Mobil 1, plus blue Heineken 0.0 lettering. The visor looks dark and iridescent, with a blue and purple sheen.

Rear details and the ranch shoot

The rear of the helmet carries the number 3, four small gold stars marked 21, 22, 23 and 24 for his four world titles, the MV logo and “VERSTAPPEN.COM”. Red-and-white stripes with a blue star field appear on both sides, an American flag motif.

Verstappen.com photographed the helmet on a saddle with a coiled yellow lasso and straw, and Verstappen is pictured in a white race suit against a desert-sunset backdrop. The second post’s caption read “Saddle up 🤠 We go ranching in Texas!”

Austin race weekend

The United States Grand Prix is round 18 of the 2026 season, at Circuit of the Americas in Austin, Texas, with the race on Sunday 25 October 2026. Verstappen races for Oracle Red Bull Racing, and Ford Racing logos feature on the helmet.

Red Bull Racing and Verstappen shared the reveal video on 15 October, and the official Verstappen.com account followed with two photo posts the same day. Fans can follow the build-up to the weekend and see more of the Max Verstappen collection and the Red Bull range.

Pre-order the Austin helmet replica

Display and collector replicas only. Not certified for protective use. Full-size 1:1 scale.